For two weeks in September, Scots get behind Scottish Food & Drink Fortnight, a celebration which champions our fantastic industry and which touches every corner of our country.
This year, the Fortnight celebrated producers, chefs, businesses and schools who are all playing their part in showcasing the exceptional Scottish food and drink industry.
A focus of the Fortnight was the #onethingfortnight campaign, this challenged the public to change just one thing about the way they engage with Scottish produce. Lots of people joined in, with everything from schools incorporating fresh, local produce into lessons to people pledging to try more of Scotland’s diverse seafood.
The hashtag #onethingfortnight got over 140,000 people talking on Twitter, with half a million people engaging with #scotfoodfort. Businesses embraced the fortnight, with NorthLink Ferries, Brakes and NFU Mutual all picking up awards for their support. S2 pupils at St Ninians High School in Kirkintilloch were rewarded for their efforts throughout the campaign, after adapting a standard Home Economics class to research what vegetables were in season and use them during their lesson.
Having reached a further one million people through the media, organisers have now turned their attention to 2018, which will see Scotland celebrate The Year of Young People. The Year of Young People (#YOYP2018) 2018 is an opportunity to celebrate the amazing young personalities, talents, and achievers that make up Scotland. It’s all about inspiring our nation through its young people’s ideas, attitudes and ambitions.
If you are, or know someone, under the age of 26 who has been doing wonderful things within the Scottish food and drink industry, we’d like to hear from you. Please email email@example.com.